September 21, 2023



Water Rates Community Meeting

We've seen conversations on social media regarding water rates in Escondido. Our Utilities staff will be hosting a community meeting about the proposed rates and staff will be prepared to answer your questions. No RSVP is required.


Thursday, September 28

6 p.m. in the Mitchell Room at City Hall





Grand Avenue Vision Project Survey

Phase 2 of the Grand Avenue Vision Project is coming! The plans are finalized, but we would love your feedback and preferences on some of the details that are still being worked out. Complete the short survey and let us know what you think.


Learn more information about the project.







Code Compliance:

Total Code Cases (Year to Date)



Graffiti Restitution:


Collected Last Week

Collected Year to Date






Business Licensing Data:

Week of 9/11 -9/14

39 New Applications

205 Renewals Received

47 Customers served at the Business License Counter



Escondido Business News

Job Fair Set In Escondido: U.S. Postal Service Announces Hiring Blitz Patch

Someone San Diego Should Know: John Burr The San Diego Union-Tribune

Top 10 reasons to support the arts- Escondido Times-Advocate

Discovering Escondido: An Idyllic Day-to-Night Itinerary Locale Magazine

The 10 Best Family-Friendly Activities in Escondido, California Momtastic

Small Business Development Center (SBDC) Resources

Are You Looking for Assistance with Your Small Business?

Discover the range of San Diego and Imperial Valley SBDC services provided to assist you in starting, growing, and succeeding with your small business. Services offered span topics including accounting, marketing, human resources, technology security, manufacturing, distribution, and finance.

Request for Assistance from SBDC Follow the link to request assistance from the San Diego SBDC Network. You will be contacted within the next 1-2 business days.

Free Online Webinars

Opening and Operating a Successful Retail Store: 9/22 from 9-11 a.m.

Foro de Negocios Abierto: 9/25 from 9-10 a.m.

Marketing Power Hour (English/Espanol): 9/25 from 5-6 p.m.

Open House Business Forum: 9/25 from 8-9 a.m.

How to Find Business Using Linkedin: 9/26 from noon -2 p.m.

POS Systems and Credit Card Processing: 9/26 from 11 a.m. - noon

Tienen una gran idea y estan listos para sumergirse en el espiritu empresarial?: 9/27 from 9 a.m. - noon

HR Power Hour: 9/27 from 1-2 p.m.

City of Escondido Economic Development Contacts

Request a Meeting with Our Team

Thinking about starting a business? Already have a business and need additional support? Have a property and looking for tenants or starting improvements? Reach out and we can help you navigate City and community resources to achieve your goals.

The Economic Development Team are always available to help with questions or connecting you to the right resources. Do not hesitate to reach out!


Subscribe to our Business News and Insights Email Newsletter!


Comprehensive Economic Development Strategy (CEDS) Review

On June 7, 2023 the Escondido City Council approved the 2023-2028 Comprehensive Economic Development Strategy (CEDS). This document outlines data and community feedback about the City's economy and outlines a five-year plan to improve the local economy.

Let's dive into the first section of the CEDS which takes a deep look at the City's Economic Data:

With around 45% of Escondido residents working in either Escondido or nearby cities, commutes are generally concentrated along the State Route 78 corridor. Additionally, around a quarter of all commuters work within San Diego city limits, in areas identified as being high employment concentration centers by SANDAG, such as Kearny Mesa, Sorrento Valley, and Downtown San Diego. While some Escondido residents work in Riverside County, they are outnumbered by those who commute in from there. Additionally, nearly 6% of Escondido workers work in Orange County.




North San Diego Business Chamber Honors "Our region's heroes"


On September 14th, 2023, members of the Department's Special Investigations Unit (SIU) along with one of our SRO's and our partners at HSI, were honored for their tenacious investigation of an overdose death. Counterfeit oxycodone pills were located in the residence where the deceased was found. These fake pills often times contain deadly amounts of fentanyl.


The investigation led to the identification of a 17 year-old suspect who was believed to have sold the victim the illicit substance. The suspect's residence was put under surveillance, a search warrant was obtained and the suspect who was taken into custody. 42 additional pills similar to the counterfeit ones located at the decedent's residence were found on the suspect. These pills and the one that killed the victim subsequently tested positive for fentanyl. The suspect was later booked into juvenile hall for several drug charges and manslaughter. It took just over 12 hours for the suspect to be arrested after the death. This is a testament to the level of care and concern for the community of these professionals. Perhaps the most critical component of this case, is the dozens of lives they potentially saved by getting this dangerous dealer off the street and the deadly substance taken out of circulation. Outstanding work by all involved!


Traffic Collisions remind us all to drive sober and "Go Slow in Esco"

Over the last week, we had a few traffic collisions. One of the collisions occurred near downtown when a man drove through a red flashing light without stopping. A pedestrian that was crossing the street was struck by the driver. A witness followed the driver, and officers were able to catch up to the male. He was arrested for driving under the influence of medications. The pedestrian was luckily just bruised and not seriously injured.

Another collision happened when a pickup truck drove erratically and very fast though a collision scene where officers were rendering aid and taking a report. The driver almost struck an officer and then a female pedestrian was hit by the pickup's side view mirror. Again, luckily, the pedestrian suffered very minor injuries. The suspect fled and unfortunately was not located.

These collisions are just two incidents that remind us that when drivers don't obey traffic laws and do not drive with care for our community, people can get seriously hurt. GO SLOW in ESCO and never drive under the influence of alcohol, drugs, or even your prescription medications.


Last week, our own Lieutenant Ryan Banks graduated from the FBI National Academy. The FBI National Academy is a professional course of study for U.S. and international law enforcement managers nominated by their agency heads because of demonstrated leadership qualities.

The 10-week program which provides coursework in intelligence theory, terrorism and terrorist mindsets, management science, law, behavioral science, law enforcement communication, and forensic science serves to improve the administration of justice in police departments and agencies at home and abroad and to raise law enforcement standards, knowledge, and cooperation worldwide.

Excellent work sir!




Community Resources

Anonymous Tip Line: 760-743-8477 (TIPS)

Crime Data/Mapping:

Helicopter Announcement Transcription:

Call 858-866-4356 or text "Hello" to 858-866-4356

Megan's Law Information:

Mental Health & Crisis Intervention:

Access and Crisis Line: 888-724-7240

It's Up to Us Campaign:

Get Connected. Get Help: Dial 211

National Drug Helpline: or call 844-289-0879

Non-Emergency Line: 760-839-4722







On September 11, 2023, Deputy Fire Chief, Jeff Sargis, and Battalion Chief, Brian Salazar, were honored to participate in a special gathering put on by Heritage Middle School. Sargis & Salazar took time to explain how the 9/11 incident affected firefighters, from all over the world. Escondido Mayor, Dane White, and Escondido Police, Captain Toth were also in attendance sharing their experiences. Both children and teachers stated their gratitude and appreciation for the visit. Being able to speak with these children was a special moment for all involved.



On September 15, Rescue Ambulance (Paramedics) Fire crews participated in Palomar Medical Center's Middle School Career Day. Students attending were able to see and experience how patient care is provided, from First Responders arrival, care at the scene and from Hospital staff after they arrive. The event was a success in that students left knowing the type of care that goes into helping someone in need.






Permits and Inspections:


Building Division:

  • The counter staff conducted in-person meetings with 77 applicants, processed 65 applications, and issued 35 permits.
  • The total permit valuation for the week was $1,202,497.00
  • Building inspectors completed 196 inspections.


Field Engineering Division:


Field Engineering processed 19 permits

Field Engineering inspectors completed 13 inspections

Field Engineering active 261 permits


Development and Capital Projects Update:

Curious what's happening with development projects around the City? The link below directs to an interactive dashboard of projects currently in various stages of the development process. Browse project descriptions, see locations on the map, browse photos and more.

City of Escondido Project Dashboard



To learn about previous applications for residential and commercial development permits, please visit the Development Project Information Archive page or contact the Planning Division.


If you would like to receive this report by email on Thursdays, email: